Have a look at what is usually used by competitors for their own app and check which color is usually used for your industry or niche. Check on the colors used for the industry / niche icon of Hype Text – Type Animated Text & Mojo Story Makerīut… Sometimes, including the YEAR or the word “NEW” in the icon works well… 7. You should rather explain it with visual elements, easier to understand at first sight. The text would be so small that you could not read it, which means that the users most likely would not get what the application is about. It will reduce its readability and make it hard to understand. You should not add text to the app store icon.
Fotor Photo Editor on iOS 13 dark mode 6. A very dark icon could go unnoticed on a dark background, so you could go for bright colors, adapted to both backgrounds. Now that users can choose between a clear and a dark background, you need to make sure that the icon stands out on every background. Indeed, when the background could only be white, you only needed to make sure that the icon stands out on a single background. It is important to take it into consideration when creating / updating the icon.
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The dark mode is also available on Android ( read more here). With the new iOS 13, users can now choose if they prefer to have a clear or dark background to their phone, and thus to their app store. App icon of the mobile game SoulCraft – Action RPG (free) on Google Play 5. Borders make the icon stand out and much more visible to the user’s sight when searching or browsing the stores. However, other apps should not limit themselves to just putting their logo there but should work on a compelling and attractive icon to make the best first impression possible and catch users’ attention. Huge brands and multinationals like Twitter, Nike or H&M, are using their logo as their app icon, and this is understandable as they are so renowned that their logo speaks for themselves. It can be easy to get mixed up, but in most of the cases, the icon of an application should not be the logo of the brand. Icons of Adobe Photoshop, Adobe Illustrator Draw & Adobe Lightroom 3. This tip goes for your icon and for every visual asset of the listing – there should be unity within all of them for the listing to be coherent. At first sight, the user should know that it is yours and recognize your brand in the app icon design. It should follow the same guidelines and convey your brand image. It might seem obvious, but it is quite important that you keep your brand design in mind when you’re working on your icon. App icon of the mobile game Mario Kart Tour 2. As we mentioned earlier, they want to have quick access to information to make quick decisions, so the more clear and simple it is, the better.
By simple, I mean that it should be easily understandable by users. One of the first things you have to take into account when creating your icon is that it needs to be clear and relatively simple.
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In this article, we’re sharing 17 tips you can follow to make your icon tremendous and to make the conversion rate to visit (traffic) and to download take off. But how can you do so? There are different strategies you can follow to improve app icons and make them awesome. These are the ones you can convince by having a great icon. And even more on the users that are browsing the stores, without knowing exactly what they want. You want to make a good first impression. You could be interested | App Store screenshot sizes guidelines 17 Tips to create the best icon for your app or game Now that you have all the sizes on hand… Time to start creating.
➡️ Read official information Apple App Store (iOS) Right below, find the official guidelines & specifications from the Google Play Store & from the Apple App Store. First, you need to know what needs to be the size of the icon for each store.
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